Course Syllabus

CS 57.11, Introduction to Social Media
Section 4291 - Course Syllabus

Course Description

Social Media enables individuals to create, collaborate, and share information with others. Students will explore the possibilities and limitations of social media and will have hands-on experience with several forms of social media technology, such as Facebook, Twitter, blogs, and wikis. Those who complete this course will know how to use social media productively and have a framework for understanding and evaluating new tools and platforms.

Student Learning Outcomes

Upon completion of the course, students will be able to:

  1. Critically evaluate the use of social media, including security, privacy, and ethics.
  2. Compare and contrast the purpose and features of different types of social media, including: blogs, social networks, wikis, and photo and video sharing sites.
  3. Effectively utilize multiple forms of social media.

You may find additional information on the Course Outline of Record (COR) page for Introduction to Social Media.

Class Meetings

This course will be offered asynchronously. There will be weekly zoom Office Hours if you would like to ask questions and/or receive remote, "in-person" assistance.

Instructor Contact

E. Hansen [pronouns: she/her]

Email: ehansen@santarosa.edu

Office Hours: Thursdays 3pm via Zoom, or by appointment.

I usually respond to emails with 24 hours.

Course Web Site

Students will use the Canvas course web site for assignment instructions, submitting assignments, viewing classmate's work, sharing resources, and viewing grades. All assignments will have due dates that can be viewed in the weekly Modules as well as in the Canvas Calendar.

Textbook

SMdummyBook.jpeg Social Media Marketing All-in-One for Dummies, 4th ed.

by Jan Zimmerman and Deborah Ng

ISBN: 9781119330394

You can locate and order textbooks online via the SRJC Bookstore. Note that if you want to pick your books up in Petaluma, you need to order them from the Petaluma Bookstore website.

It is also available from online bookstores such as Amazon.com.

Required Software

You will need the following software for this course:

We will be looking at various social media products so access to a web browser such as Google Chrome, Safari, Firefox, etc. is needed. In addition, you may find a phone or tablet useful (or necessary) for some social media applications.

Google Chrome is the recommended browser for using Canvas.

Optional Software

Important Dates

Date Class Begins: 1/20/2021
Date Class Ends: 5/21/2021
Last Day Add w/o add code: 1/26/2021
Last Day Add with add code: 2/7/2021
Last Day Drop for Refund: 1/31/2021
Last Day for P/NP option: 5/21/2021
Last Day Drop w/o W: 2/7/2021
Last Day Drop with W: 4/25/2021
Date Final Exam: 5/17/2021

Dropping the Class

If you decide to discontinue this course, it is your responsibility to officially drop it to avoid getting no refund (after 10% of course length), a W symbol (after 20%), or a grade (after 60%). Also, for several consecutive, unexplained absences, the instructor may drop a student.

Pass ‐ No Pass (P/NP)

You may take this class P/NP. You must decide before the deadline, and add the option online with TLC or file the P/NP form with Admissions and Records. With a grade of C or better, you will get P.

You must file for the P/NP option by the date listed in the Important Dates section above. Once you decide to go for P/NP, you cannot change back to a letter grade. If you are taking this course as part of a certificate program, you can probably still take the class P/NP. Check with a counselor to be sure.

Instructor Announcements

The instructor will post announcements on the “Instructor Announcements” page in Canvas throughout the semester. Canvas notifies students according to their preferred Notification Preferences as soon as the instructor creates an Announcement. 

Attendance

Students who fail to attend the first class (face-to-face courses) or do not log-in to an online class after the second day of the semester will be dropped from the class. It is strongly advised that if you need to miss more than one class/homework deadline in a row that you contact me to avoid being dropped from the class.

Late Policy

All assignments are due at 11:59pm PST on the due date. A late submission will receive a 3% penalty per day. 

Exams

There will be online midterm and final exams. The material comes from the textbook, class lectures and supplemental materials. If any exam is missed, a zero will be recorded as the score. It is your responsibility to take the online exams by the due date.

Grading Policy

Visit the “Grades” in Canvas to keep track of your grades. I grade once a week and post grades and comments on the online Canvas gradebook.

I use weighted grades based on the evaluation methods listed in the COR. The groups are:

  • Writing – 30%
  • Problem Solving – 35%
  • Exams – 25%
  • Other – 10%

Final grades will be assigned as follows:

  • A – 90% and above
  • B – 80% to 89%
  • C – 70% to 79%
  • D – 60 to 69%
  • F – 59% and below

If taking Pass/No Pass you need at least 70% of the total class points and completion of the midterm exam and the final exam to pass the class.

Standards of Conduct

Students who register in SRJC classes are required to abide by the SRJC Student Conduct Standards. Violation of the Standards is basis for referral to the Vice President of Student Services or dismissal from class or from the College. See the Student Code of Conduct page.

Collaborating on or copying of tests or homework in whole or in part will be considered an act of academic dishonesty and result in a grade of 0 for that test or assignment. I encourage students to share information and ideas, but not their work. See these links on Plagiarism:
SRJC Writing Center Lessons on avoiding plagiarism
SRJC's policy on Academic Integrity

Resources for Students with Disabilities

Students with disabilities who believe they need accommodations in this class are encouraged to contact Disability Resources (527-4278), as soon as possible to better ensure such accommodations are implemented in a timely fashion.

Other Important Policies and Practices

Avoid Plagiarism Like the, er, Plague

Although most students have likely heard about plagiarism during their years of schooling, it still is prevalent-even in higher education.

The video below reviews what plagiarism is and how not to do it.

Plagiarism: How to avoid it

Netiquette, or Why Is It Harder to Be Polite Online?

Netiquette refers to using common courtesy in online communication. All members of the class are expected to follow netiquette in all course communications. Use these guidelines:

  • Use capital letters sparingly. THEY LOOK LIKE SHOUTING.
  • Forward emails only with a writer's permission.
  • Be considerate of others' feelings and use language carefully.
  • Cite all quotations, references, and sources (otherwise, it is plagiarism).
  • Use humor carefully. It is hard to "read" tone; sometimes humor can be misread as criticism or personal attack. Feel free to use emoticons like :) for a smiley face to let others know you are being humorous.
  • Use complete sentences and standard English grammar to compose posts. Write in proper paragraphs. Review work before submitting it.
  • Text speak, such as "ur" for "your" or "ru" for "are you" etc., is only acceptable when texting.

Syllabus Changes and Errors

The instructor may make changes and updates to the course syllabus and schedule as needed. Students will be notified of any changes. If you find any broken links, outdated information, or other content that just seems “off” somehow, please let me know so I can fix it. I really do appreciate students helping me find and fix mistakes or confusing wording in my materials (and I give extra credit for this assistance throughout the semester!)