Course Syllabus

Instructor:  Roy Gattinella

Mondays 12-1:30pm

Weekly Zoom Login (Same every week)

https://santarosa-edu.zoom.us/j/4733920627

Online Office Hours (at the conclusion of class)

Also available by appointment

Email: rgattinella@santarosa.edu

Textbook:      https://openstax.org/details/books/introduction-business

 

Course Description:  American business as an institution and organization is considered in it’s natural, social and political/legal technological and global economic environment.  This class includes an overview of the principle functions undertaken by the business firm including: goals and strategy, financial management, marketing, computing technologies, telecommunications and information sciences

Course Outline of Record: http://bit.ly/1S9s3co

 

 

Student Learning Outcomes:

Students will be able to:

  1. Differentiate and analyze business concepts and terminology that effect American business in its emergent global context.
  2. Demonstrate an understanding of the major functional areas in Business Administration and how they relate to each other.
  3. Assess the challenges to American business of operating a diverse global economic, social, cultural, political and legal environment.
  4. Appraise opportunities for more advanced study in Business Administration.

 

Course Objectives:    

Upon completion of the course, students will be able to:

  1. Analyze business concepts and terminology by which the modern American business in its emergent global context is described.
  2. Examine each major functional area of the global business firm.
  3. Study how the specialized areas of business interrelate both within the organization and in the global business environment.
  4. Assess the various global economic systems in which American business is obliged to operate.
  5. Assess the challenges to American business of global economic integration including social, cultural and environmental impacts.
  6. Critique ideas that underlie the development of public policy relevant to business, in their proper historical, theoretical, and global contexts.
  7. Evaluate current issues in the global (i.e. social, economic, political, legal, ethical) environment of business.
  8. Appraise opportunities for more advanced study in broad field of Business Administration.

 

NOTE: Communication fluency at the English 100A level is required to successfully complete this class.

 

Academic Dishonesty: Dishonesty includes but is not limited to in-class cheating, out-of-class cheating, plagiarism, knowingly assisting another student in cheating or plagiarism, or knowingly furnishing false information to college staff, faculty, administrators or other officials. Following are definitions of in-class cheating, out-of-class cheating, plagiarism, and furnishing false information. These are not all-inclusive and the list itself is not meant to limit definition of cheating to just those mentioned.

 

  1. In-class cheating: during an examination or on any work for which the student will receive a grade or points, unauthorized looking at or procuring information from any unauthorized sources, or any other student's work
  2. Out-of-class cheating: unauthorized acquisition, reading or knowledge of test questions prior to the testing date and time; changing any portion of a returned graded test or report and resubmitting as original work to be regraded; or  presenting the work of another as one's own for a grade or points.
  3. Plagiarism: unauthorized use of expression of ideas from either published or unpublished work(s) as a student's own work for a grade in a class. This also includes the violation of copyright laws, including copying of software packages.
  4. Furnishing false information: forgery, falsification, alteration or misuse of college documents, records, or identification in class or in laboratory situations.

 

Reading Assignments:

The reading assignments for this class include 17 chapters from the text, articles and other instructor supplied materials. Topics for class discussion and test and quizzes will be taken from the reading. It is imperative that students read the assigned material before the class period.  Reading assignments are shown in the course outline (attached).

 

Case Study:

There will be one business case study you will read, discuss in class, and turn in a paper in this class. Case studies and case study questions to be answered are posted in Canvas. We will discuss this case in class. The case study questions are worth 100 points total. Due 10/18/20

 

Investment Assignment/Research Project:

During the semester, we will work on an Investment Exercise. In this exercise, students will select shares of publicly traded companies (stocks) and provide an analysis using the tools we cover in class this semester.  The investment exercise is worth 100 points. Late work will not be accepted. Due 12/4/20

 

Final Presentation: You write a final presentation about your investment project. You will submit it to Canvas. 50 points Due 12/4/20

 

Discussion Board Assignments

There will be 16 discussion board assignments each week worth 10 points, this is worth 150 points (lowest score will be dropped)

 

Final Project:

The final project is worth 100 points.  You will conduct a dollar cost averaging investment simulation and analysis.  You will receive details later in the semester. Due 12/11/20

 

 

Attendance at Class Meetings:

Attendance will be taken at the beginning of the class on Zoom. Students will be awarded a bonus of 20 points if they have perfect attendance (no missed classes for any reason).

 

Comportment:

This is college class and as such you are expected to arrive on time be prepared and participate in the class discussions and activities. The quality of your educational experience depends on active participation, not only for your benefit but that of your fellow students. If you find for some reason that you can not act in an appropriate manner you will be asked to leave the classroom.

 

Students with disabilities who believe they may need accommodations in this class are encouraged to contact Disability Resources (527-4278) Analy Village - C, as soon as possible to better ensure such accommodations are implemented in a timely fashion.

 

Grading:

                                    Total Available points            500 + 20 for perfect attendance

                                                                        A   =   450 or greater

                                                                        B   =   400 - 449

                                                                        C   =   350 - 399

                                                                        D   =   300 - 349

                                                                        F    =   <300

                                                                        CR =   350 or greater

                                                                        NC =   < 350

 

 

 

 

 

Class Schedule (subject to change)

Week of:               Activities/Topics                                                              Reading

 

INTRODUCTION

August 17             Introduction to the course, class goals                             CHAP. 1

                              Chapter 1 – Understanding Economic Systems and Business

                                   

 

August 24             Chapter 2 Making Ethical Decisions and Managing a     CHAP. 2

                              Socially Responsible Business

 

August 31             Chapter 3 – Competing in the Global Marketplace          CHAP. 3

                             

                                   

September 7          Labor Day – No Class

                              Chapter 16 – The Financial System

 

 

September 14        Chapter 4 – Forms of Business Ownership                      CHAP. 4

                              Investment Exercise

 

September 21        Chapter 5 – Entrepreneurship: Starting and Managing    CHAP. 5

                              Your Own Business

 

September 28        Chapter 6 – Management and Leadership in Today’s      CHAP. 6

                              Organization

                              Business Start-up Exercise

                                                                       

October 5              Chapter 7 – Designing Organizational Structures            CHAP. 7

                              Management Exercise

                                                           

October 12            Chapter 8 – Managing Human Resources and                 CHAP. 8

                              Labor Relations

                             

October 19            Chapter 9 – Motivating Employees                                  CHAP. 9

                                                           

October 26            Chapter 10 – Achieving World-Class Operations            CHAP. 10

                              Management

 

November 2          Chapter 11 – Creating Products and Pricing Strategies   CHAP. 11

                              To Meet Customers’ Needs

 

November 9          Chapter 12 – Distributing and Promoting Products         CHAP. 12

                              And Services

 

November 16        Chapter 13 – Using Technology to Manage                     CHAP. 13

                              Information

                                                                                                                       

November 23        Chapter 14 – Using Financial Information                       CHAP. 14

                              And Accounting

 

November 30        Chapter 15 – Understanding Money and Financial          CHAP. 15

                              Institutions

                                                                                   

December 7           Chapter 17 - Your Career in Business                              CHAP. 17

                             

 

December 14         Final

 

Course Summary:

Date Details Due